One video, many uses,
Versatile Player
When you want to use one piece of content in different ways, such as a brand story or a main product,
use the same video in a different player.

Displayer
A player for displaying products or content.
Use it on detail pages to maximize a product's strengths.
One well-shot video can do the work of ten photos!

Here's how you can use it!
Recommended video styling guide by category
Fashion
Use videos that show fit, fabric texture and comfort. Close-ups bring out movement and material.
Food
Use videos that follow ingredients, cooking and the finished dish. Highlight color changes and cooking sounds to add appeal.
Living
Use videos that show how a product works or is played with. Capture kids' and pets' reactions to express the fun.
Jewelry
Use videos that show details sparkling under different light and angles. Add shots of it being worn to convey the real shine.
Electronics
Use videos that show key features and real-use scenes. Show the product in action briefly to convey how it feels to use.
Beauty
Use videos that capture application, texture and color payoff. Before-and-after comparisons show the effect at a glance.
Shop Player
A commerce player with links to buy the products in the video.
Drive viral marketing with easily shared short-form.
Connect a purchase banner to your Shop Player to get started!

Here's how you can use it!
All the ways to use Displayer +
See viewer reactions
Use likes and shares to quickly gauge how shoppers react to new products.
Easy viewing
A short-form commerce player that anyone can enjoy, with no platform sign-up.
Viral reach
Spread word of mouth naturally with content built around your key products.
Online promotion
Announce new products effectively through community channels.
Related product recommendations
Show similar products together to encourage more purchases.
Brand-only feedComing soon
Build a custom Shop Player feed to gather your content in one view.

Copy player link
Copies automatically with one click.
Paste it into any page you want!
More features!

Video · Commerce analytics
See stats by video and date, plusthe TOP 10 video ranking for each stat!
Learn moreEvery Charlla feature,
unlimited for 30 days
Boost your store's sales with Charlla's immersive video.